The course evaluation report was of top quality. It provided us with a meaningful snapshot on which we relied to make informed decisions on the direction on IPIC McGill Intellectual Property Education.
Christian Bolduc Partner, Smart & Biggar/Fetherstonhaugh
CorbinPartners endorsed by Thomson Reuters Expert Witness Round-table Group
...your report was the catalyst. Although this was never a slam dunk by any stretch once we delivered your report it immediately brought the other side to the negotiating table.
Mediation and Litigation Evidence for Disputes involving claims of:
Trade-mark Infringement, Confusion and Passing Off
Secondary Meaning
Reputation and Fame
Distinctiveness or Generecism
Misleading Advertising
Defamation
Irreparable/reparable harm
Material Damages
Change of Venue
Jury Selection
Class Action Information Support, including:
Scientific sample designs for reliable sampling of class action information, Section 23(1) of Ontario's Class Proceedings Act - and similar legislation in most other provinces
Design, compilation, and statistical analysis of large databases
Surveys of class members on issues in dispute
Calculation or forecasts of damages
Professional opinions supported by available information
Regulatory and Commission input for:
Tariff setting for users of Copyrighted Material
Compensation of Government-paid officers and professionals
Competitive impact analysis and Market forecasts
Strategic Marketing Analysis and Fact Based Recommendations for:
Brand Equity
Competitive Positioning
Customer Satisfaction
Pricing
Audits of:
Brand equity, awareness, reputation, and momentum - see BrandAudit™
Communications plans and activities inside and outside client organizations
Business Plan implementation against dates, targets, budgets
Customer Experience, based on statistically reliable methods
Intellectual property
Product Research, including:
“Usage and Attitude” Studies
New Product Development Research, Recommendations and Plans
Market Segmentations for targeting
Forecasts of Buying Intentions
Advertising Claims Testing
Comparable and Competitive Taste Testing
Market Investigations through:
Market reconnaissance
Mystery Shopping
Confidential point-of-sale activity audits, including locations where potentially infringed upon products are sold
Expert business and marketing opinions based on literature and documented practices
Employee Research and Measurement using:
Employee Satisfaction Surveys
Mystery Shopping Programs
Methodologies
CorbinPartners Inc. provides several vehicles for its investigations, and for the collection of facts and evidence, including the following:
Surveys:
Executive interviews
Focus Groups
Telephone/mail/internet/in-person surveys
Employee surveys
Evaluation forms for courses and conferences
Large scale data analysis:
Analysis of trends and predictors in Excel and SPSS data bases, with “what-if” calculations for tariff setting and pricing analysis
Internet Searches and other secondary source research
Access to world wide data bases and investigative networks
Access to most university libraries in North America
Deliverables
